You have tried SEO, and it didn’t have the expected results. Hence, you decided that you didn’t follow the best SEO strategy. You have talked to SEO experts, and they told you that you need to implement the best SEO strategy for your site. All these speak of the best SEO strategy makes it sound like there is such a thing when actually, there is not. It might be difficult to digest, but to be completely honest, there is no best SEO strategy to work for every business. Each site is different, has particular strengths and weaknesses, different needs, and specific goals. This is the reason the search engine optimization strategy should be custom for each client’s needs.
Once we have decided there is no best SEO strategy, one size fits all, we also need to tell you that there is, however, a set of golden rules that, if followed correctly, can lead to a successful implementation of an SEO strategy.
Golden rules for best SEO practices:
Set your objectives
Embarking on a journey without establishing clear expectations might end up in disappointment, not because SEO didn’t work, but because the goals were not set correctly. This is an important step to take, especially if you are working with an SEO company. Discuss together your objectives and the expectations you have from each other. Otherwise, the working relationship can be compromised soon in the process.
Before starting the journey, you need to know exactly on what point you are in now. Without proper SEO analysis, it is difficult to decide what needs to be improved, what can be left for later and what is urgent to repair or change.
It might sound like there are so many steps before we’re starting work, the process will be delayed forever, but what actually happens if you follow all these stages is to reduce the time estimate because you know what to expect and have all the details about the site. Planning is crucial, and it helps both the client and the SEO company get an idea about timeframes and next steps. Complete transparency will ensure a long lasting partnership.
You have just come to the time of actually doing the work. It should be easy as by know you should have all the details and should know exactly what needs to be done and when. This is when the SEO company starts to do its magic and when the client should be patient as the results will soon be visible.
If you were careful enough to set up smart objectives, to measure, the results should be a piece of cake for an SEO expert. Monitoring it is essential once the implementation stage is over as it will give you valuable input about how the SEO campaign is going and if any changes are required.
It might sound like a lot of work, but following these golden rules of SEO practices will lead you to the best SEO strategy for your site.